DIGITAL MARKETING
BUILT ON STRATEGY
A digital presence is not built by chance. It is forged.
right now, many organisations are losing visibility, fighting algorithms and burning time on scattergun marketing that brings no meaningful return. If your business feels like it is shouting into the void, you are not alone. Most companies confuse tactics with strategy, posting for the sake of being seen instead of shaping a plan built to work.
At Spark & Forge, we don’t just do digital marketing. We deliver strategic, brand-led digital marketing services designed to pair creativity with data, purpose with performance, and consistency with momentum.
Every service starts with a blueprint: who you are, where you want to go and who you need to reach. From there, we shape the channels, content, and creative that deliver real, measurable growth.
Digital marketing is more than making noise and counting likes. It is intentional creativity with purpose and results.
OUR RESULTS
Far Coley Farm
Return on Ad Spend
624%
36% of open day visitors purchased
44% Website Traffic within 25 miles of Venue
We worked with Far Coley Farm over 9 months to create a a full digital marketing journey.
FCF had an active Facebook and Instagram account however, accommodation bookings were being managed across multiple platforms and there was a lot of manual admin work. Something was missing. In order to grow, a central, foundational point of information for both customers and FCF was key.
We started at the top:
What does Far Coley want to achieve?
What needs to be in place to make this happen?
A website, a central integrated booking system and a lead magnet with personalised email follow up.
We used key market research to build 3 specific customer profiles as well as keyword research and competitor analysis so we knew who we were looking for and how they would find us.
With a clean, technically optimised website created over 3 months as the foundation, we were able to execute a highly targeted Meta ad campaign for multiday wedding venue in the heart of Staffordshire countryside.
With a clear, low pressure Call To Action that automated a personalised email marketing campaign, all available weekend wedding dates to 2027 were sold with additional interest for bespoke dates.
Our Services
Marketing Strategy
Digital marketing is not about chasing trends, it is about building a foundation that lasts.
Together we set the blueprint.
Our strategy service forges powerful campaigns built on insight, creativity and precision, giving your brand the edge to lead, not just compete.
This service is perfect for businesses who love to do their own content and are looking for strategic direction.
SEO Audit & Strategy
Get found by the right people, for the right reasons.
We combine technical know-how with content that speaks your audience’s language.
From audits and keyword research to ongoing optimisation, we forge strategies that grow your visibility and strengthen your brand authority.
Social Media Management
Content that connects you to your ideal customer.
We manage your platforms with purpose. We create posts that capture attention, drive engagement and build trust.
With scheduled content calendars with approval mechanisms built in, we align your social presence with your strategy, not just trends.
Paid Social Campaigns
We do not just place ads, we engineer impact.
Our paid social campaigns are built to reach the right people at the right moment, combining precision targeting with standout creative that earns attention and drives measurable growth.
Starting with our Digital Strategy package, this service is for businesses looking to grow and scale.
why does strategy comes first?
Strategy is the steel core of digital marketing. Without it, your content becomes random, your campaigns stall and your audience loses interest.
A strategy tells you:
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Who you are speaking to
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Why they should choose you
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Where your audience actually spends time
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What message moves them
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And how each channel fits together into one connected system
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Most businesses who believe “marketing does not work” simply never had a strategy in the first place.
Your digital marketing strategy is not a static document. It is a working blueprint you revisit, temper and refine as your data, audience and goals evolve.
How We Work: Our DIgital Marketing Process
discovery & AUDIT
We examine every part of your digital presence Your website, channels, content, data, messaging and user journey to understand what is working and what is not.
Strategic Blueprint
Your plan covers channels, messaging, content structure, funnels, CRM integration and KPIs.
Implementation
We create content, manage platforms, optimise campaigns and deliver consistent, brand-led messaging.
Review & Refinement
Quarterly reviews ensure the strategy stays aligned, measurable and scalable as platforms evolve.
Continuous support
We provide ongoing management, optimisation and reporting so your marketing remains purposeful, not reactive.